Marketing Strategy, Tactics and Poker

Filed Under (Small Business Marketing) by Gogo on 02-10-2009

poker-marketing-strategy-tony-hsieh-zappos-10-core-valuesEverything you need to know about marketing strategy, tactical implementation and business, you can learn in 1 article – 34 bullet point statements to be exact!!

No, not statements from me, statements from a man who sold his company for $1 billion dollars, spitting in the eye of the worst U.S. recession since the great depression!

Does that get your attention? I thought it might!

Before I send you to this amazing piece of business insight, I’ll say this:

If you like some of my subscribers struggle with the distinction of “strategy” vs. “tactics”, well the article you’ll read gives me a great metaphor.

Strategy is like decision of which table to eat at, and “tactics” might be your choice of meal.
(I apologize for breaking the poker table metaphor, you’ll understand when you read Tony Hsieh’s article linked below):

34 Bullet Point Marketing Strategy and Business Lessons -Tony Hsieh

Enjoy!!

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